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AZRA-THEAZRAOFFICIAL-Asian American Subs

EPK

INSPIRE.EMPOWER.SLAY

“As an accomplished business woman, a soulful pop singer/songwriter, a professional model. AZRA is a true triple threat”                                                                                                                                                                - The WiMN/PopWrapped

BIO

//  Location:  Los Angeles, CA
//  Genre:  Substance Pop, Pop, Rock, Dance
//  Website:  www.Azraofficial.com
//  GRAMMY NEXT Artist

AZRA is a South Korea-born, Bay Area-raised, now Los Angeles-based independent Korean-American artist, creator of the substance pop genre, performer, singer-songwriter, hip hop dancer, model, published author, and motivational storyteller. A creative powerhouse and lover of unconventional wisdom, AZRA’s mission is to inspire people to be their authentic selves and empower others to live out their dreams unapologetically and boldly. Through bewitching music and memorable live performances, she creates an experience toward a whole new state of mind — what she calls the “6th Dimension” — in which she deeply connects with her fans.

After being diagnosed with glaucoma at age 19 and losing eyesight temporarily on her right eye, AZRA sees beyond what meets the eye and is on a lifelong quest of substance and meaning in life. She grew up on musical theater, church choir as well as playing the piano, violin and hip hop dancing. She also wrote the inspirational book The Cupcake Theory. This same fiery determination is what compelled her to leave a highly lucrative career as a corporate management consultant earning six figures to reinvent herself to pursue a music career.

Her first single “Dimension” (2019) reached #1 on the Digital Radio Airplay Independent Chart, while her single “Dangerous” (2020) charted #1 on the Independent Digital Radio Airplay charts. Soon after, AZRA was selected as a '20 and '21 GRAMMY NEXT Artist by the Recording Academy as one of the future leaders in music and featured in their article. She was one of just three artists chosen for the program and the first Korean American to be offered the opportunity.

Hollywood Life declared, “AZRA’s music boasts messages that are as powerful as the hooks, and she aims to make tracks that move your body while uplifting your spirit.” While alternative music blog Music Is My Radar praises that AZRA “truly has a gift for penning impeccable pop belters.” Additionally, she has garnered acclaim from LA Weekly, VoyageLA, BillboardSounds, TWIST Magazine, PopDust, All Access, The WiMN, Celeb Secrets, GirlHQ, Rawfemme, and Women's Republic, to name a few. Read her latest interview with Honey Pop here

Citing Freddie Mercury, Whitney Houston, Cher, Madonna, Metallica, Paramore, Alanis Morissette, BoA, Cherry Filter, P!nk, Britney Spears, Max Martin, and Michael Jackson as her influences. She has opened for Plain White T's on the High School Nation Tour and has toured for Pride Festivals all over the country. Her magnetic stage presence and infectious energy undoubtedly captivate audiences wherever she performs. She is an icon in the making. 

Audacious, spirited and limitless, AZRA writes, creates, and collaborates with the mission to inspire others eloquently stated in her quote and mantra, “Follow your passion. Create your own show. The world is your stage, for anything you can imagine is possible.”

MUSIC

PHOTOS

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VIDEO

PRESS MENTIONS

“AZRA’s music boasts messages that are as powerful as the hooks, and she aims to make tracks that move your body while uplifting your spirit.”                                                                                                                                             - Hollywood Life

“AZRA is a multi-faceted force of nature. Her music is created on her own terms: always authentically, and always in her own unconventional way.”                                                                                                                                        - The Hype Magazine

ACCOMPLISHMENTS

  • “Dimension” (2019) reached #1 on the Digital Radio Airplay Independent Chart

  • “Dangerous” (2020) charted #1 on the Independent Digital Radio Airplay charts

  • Selected as a '20 and '21 GRAMMY NEXT Artist by the Recording Academy as one of the future leaders in music

  • Author of The Cupcake Theory, an inspirational self-help book

  • Opener for Plain White T's on High School Tour

  • PRIDE Festivals Tour

  • Motivational speaker/storyteller for over 100+ schools, colleges and organizations on self-confidence, self-worth & empowerment, and healthy relationships

  • Helped top 50 fortune companies and employees achieve transformational changes

  • Founder and CEO of CLÚ INC.

  • Philanthropy work with Notes for Notes (Youth Music Organization), Boys and Girls Club of America, other youth organizations in uplifting and empowering youth.

“AZRA is a multi-faceted force of nature. Her music is created on her own terms: always authentically, and always in her own unconventional way.”                                                                                                                                        - The Hype Magazine

" "Dimension" is an introduction to AZRA's 6th Dimension. It's about breaking out of your normal routine, entering a new dimension and shifting your perceptions to new possibilities."  CelebSecrets 

"AZRA’s New Single ‘Turn Me On’ Is A Beautiful Expression On The Power of Connection." The Womens International Music Network 

"AZRA Lives Out Her Full ‘Kill Bill’ Fantasy While Cutting Down ‘Societal Conformity’ In New ‘Dirty’ Video With a dash of Tarantino – and a cameo from her adorable pooch – AZRA delivers a Five Point Palm strike of pop power in her new video "Dirty," one that encourages you to ‘rise up’ when society tries to grind you down.

Hollywood Life

“Dangerous” is a song for all the fearless women to be unapologetic, vocal, and own who they are. This song is an anthem to normalize a concept of a powerful woman.      Hollywood Life Honey Pop

" ‘Hell & Back' is about celebrating and accepting all of life’s unexpected chaos and challenges that are thrown at us and then trusting our abilities to transform them into lessons, inner strength and power...I hope this song can bring some joy, hope and fearless empowerment during this trying time of global health, racial and social pandemic.”                         CelebSecrets

" “Right Here” embraces the obstacles one faces and encourages us all to stand our ground amidst anything thrown our way."                          WiMN

PRESS PACKS

CONTACT

"Freedom EP is an EP with a mixture of pop, rock, and dance. It pulls inspiration from past struggles with music, self-expression, and love. By sharing her own story, AZRA hopes to inspire others to live life for themselves."               VENTS Magazine

" "Skyline" Explores the complexity of love, and how its imperfections make it beautiful."             LA WEEKLY

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